AQCon Kickstarter Campaign

Performance-Based Capital Raise Partnership

Campaign Overview

AQCon is launching a performance-driven Kickstarter campaign to accelerate the deployment of scalable concrete quadplex housing in Toronto.

This campaign is designed to:

  • Validate market demand

  • Raise early-stage growth capital

  • Build a committed investor-supporter base

  • Establish momentum for long-term scaling and licensing

This is a results-only partnership model.

100% Commission Model

  • 25% commission on all funds generated

  • AQCon pays all admin fees from their share

  • No retainers

  • No upfront fees

  • No ad spend required

  • Commission paid upon Kickstarter disbursement

  • Compensation applies only to funds directly generated by the promoter

This structure ensures full alignment — compensation is earned only if capital is successfully raised.

Promoter Responsibilities

Phase 1: Strategy & Content Development

  • Develop campaign narrative

  • Produce campaign video

  • Create all written content

  • Structure reward tiers

  • Design visuals and campaign assets

  • Build outreach messaging

  • Segment and prepare contact database

Phase 2: Pre-Launch Warm-Up

  • Personal outreach to high-value contacts

  • Secure 20–30% anchor commitments

  • Confirm launch-day momentum

  • Prepare initial funding wave

Phase 3: Live Campaign

Organic-only outreach through:

  • Email campaigns

  • Direct investor calls

  • LinkedIn outreach

  • Webinars

  • Network referrals

  • Final-week urgency push

Target Audience

Primary Audience

  • Real estate investors

  • Mortgage-free property owners

  • Private lenders

  • High-net-worth individuals

  • Construction & housing professionals

Secondary Audience

  • Urban density advocates

  • Housing reform supporters

  • Social impact–focused investors

Commission Scenarios

Compensation scales directly with results.

  • $200,000 Raised
    $50,000 Commission

  • $500,000 Raised
    $125,000 Commission

  • $1,000,000 Raised
    $250,000 Commission

FAQs

5

Campaign Status & Timeline

1

The campaign is currently in pre-launch.

AQCon will provide:

  • Full technical documentation

  • Investor pitch deck

  • Comprehensive business plan

  • Completed IndieGoGo campaign homepage

The performance partner will be responsible for:

  • Final campaign positioning and messaging optimization

  • Content creation (email, social, video scripting if needed)

  • Database activation and outreach

  • Traffic generation using their existing audience

  • Full setup of tracking and attribution systems

  • Conversion optimization through launch


Validation & Proof Points

2

Yes. AQCon’s 60% cost-reduction claim is supported by technical modeling and cost analysis.

  • Engineering Documentation

  • Structural design drawings

  • Wall assembly specs

  • Reinforcement schedules

  • Material optimization analysis

The monolithic concrete system reduces trades, sequencing, and material diversity.

Cost Breakdown Analysis

Side-by-side comparison with conventional Ontario wood-frame multi-unit builds covering:

  • Materials

  • Labour

  • Soft costs

  • Timeline

  • Long-term maintenance


Campaign Assets

3

Core Materials

  • Engineering package

  • Cost breakdown analysis

  • Investor pitch deck

  • Business plan + 5-year financial model

Campaign Setup

  • IndieGoGo homepage (pre-launch)

  • Reward tiers + FAQ

  • Campaign narrative framework

Visuals & Validation

  • Architectural renderings + floor plans

  • Cost comparison graphics

Performance Partner Role

  • Content creation

  • Audience activation

  • Tracking + conversion optimization

All documentation and structure are ready. Execution is the next step.


Commission Structure & Tracking

4

Commission

  • 25% commission on all funds directly generated

  • Commission-only (no retainers or upfront fees)

  • Paid on verified, attributable contributions

Attribution & Tracking

  • Unique tracking links (UTMs + custom referral codes)

  • Dedicated landing page if required

  • Real-time dashboard access

  • Clear reporting protocol before payout

Responsibility

  • The performance partner is responsible for:

  • Campaign setup and optimization

  • Audience activation

  • Content creation

  • Full tracking implementation

Compensation is strictly performance-based and tied to measurable capital raised.


Funding Goal

$250,000

  • 25% commission to promotional partner

    • Of total gross total

  • 75% paid to AQCon

    • AQCon will pay all administrative costs to IndieGoGo